The Black Flag logotype is sort of like the Coca - Cola script : it ’s been subverted and remixed so many time , it ’s become bigger than its original intended usance . Now , thanks to a mini - documentary produce by Los Angeles’Museum of Contemporary Art , we know the fascinating account behind the instauration of the iconic mark — which , according to Henry Rollins , “ every cop in LA remembers . ”
The logo was designed by the artistRaymond Pettibon , brother of Black Flag founder Greg Ginn . accord to him , the four chummy prevention be the scatty crusade of a waving blackened flag ( he also equate them to pistons , or the fellow member of the band ) . “ But fuck ! , ” he says in the video , “ I did n’t go to design schooltime . 90 percent of motherfuckers would ’ve come up with the same affair . ”
Well , kind of . In reality , Pettibon was responsible , at least in part , for making Black Flag famous . Besides the logotype , he issue forth up with the name , too , and project all of Black Flag ’s fliers — include the infamous Charles Manson posters that nettle up Los Angeles when the ring was emerging in the former seventies .
Black Flag ’s message — in the give-and-take of the charming Rollins — was one of “ ferment , bedlam , and revolt . ” But at the same time , they were also courting fame with a carefully orchestrated optical brand , all led by Pettibon . [ MoCA on YouTube , viaAnimalNY ]
BrandingMusic
Daily Newsletter
Get the best technical school , science , and culture intelligence in your inbox daily .
news program from the future , render to your nowadays .
You May Also Like
